Engineered for Performance
At KRASH Industries, we're passionate about building adrenaline-fueled watercraft that deliver exceptional performance and unmatched excitement. Our commitment to quality and innovation has resulted in a range of complete, turn-key freeride and freestyle jetskis. Just choose the model that fits your riding style, hit the start button and you are ready to perform!
Our Mission: To provide professional-grade watercraft at accessible prices, empowering riders of all levels to experience the thrill of high-performance jetskiing.
Nick Barton
(CEO / Executive Director)
Chris Barton
(COO / Executive Director)
Steve Newman
(Non-Executive Director)
A seasoned freestyle jetski champion, Nick's expertise and vision have been instrumental in shaping KRASH Industries. With a strong background in mechanical engineering and composite construction, Nick ensures that every KRASH product is built to the highest standards.
Chris brings a wealth of industry experience to KRASH Industries, having successfully founded and grown surf brands like Wavelength and Piping Hot. His strategic leadership and operational expertise have been invaluable in establishing KRASH as a global player.
With over 40 years of experience in the manufacturing industry, Steve's technical acumen and innovation have significantly contributed to KRASH's product development. His expertise in materials science and manufacturing processes ensures that our jetskis are built to last.
Meet the team
Choose KRASH Industries: Experience the thrill of high-performance jetskiing with a brand that is dedicated to delivering exceptional quality, innovation, and customer satisfaction.
COMPANY VISION
THE LEADING MANUFACTURER OF INNOVATIVE AND
PERSONAL FREESTYLE ADRENALINE WATERCRAFT.
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WHY THE WORLD’S TOP RIDERS CHOOSE KRASH
• Proven handling and construction
• Modular design and adjustability
• Dedication to research and development
• Constant innovations and new ideas
A MESSAGE FROM THE CEO - Nick Barton:
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Welcome to KRASH Industries. My father Chris and I have been the driving force behind KRASH Industries since 2008, during which time I was riding professionally as a freestyle jet skier. My passion is to excel at whatever I do and my mission is to make the sport of freestyle jetskiing more affordable and accessible to as many people as possible by providing innovative freestyle adrenaline watercraft. We manufacture every freestyle watercraft packed with our company values of innovation, construction, responsibility, compliance and integrity.
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The sport of freestyle jetskiing is currently undergoing a massive resurgence in popularity due in part to the growth in purpose-built freestyle watercraft that have been modified to enable the rider to do what for many seemed impossible. My competition success has been driven by an innovative repertoire. Just as I see my sporting success resulting from innovation, I also see the success of Krash Industries squarely in terms of the company’s ability to assume the mantle of the innovative leader of the industry.
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Krash Industries under my direction will continue to build, develop and refine a range of high quality affordable products that will support the growth and recognition of the sport we love. I look forward to your feedback on our products and welcome your suggestions on ways to develop what we do to assist you and your local crew to get the most out of your time on the water.
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My goal is for Krash Industries to be regarded as the constructor of the best handling, readily available, benchmark quality freestyle adrenaline watercraft in the world.
